Characteristics and goals of education:::

design ducationdesign education

Features and development
Our department pinpoints threefold teaching concepts: packaging, advertising, and integrated marketing. In addition to the visual image of packaging established, we also place an importance on cultural and environmental ideas appending its value. In the field of advertising, we equip our students with profession of visual media.

International exchange
We encourage our students to take initiative in participating work-study programs that can expand their practical experiences and orient future careers. Additionally, we are preparing to increase international exchanges and hold academic conferences such as cultural design forum, international conference on green packaging design and etc. Moreover, for broadening visions and views, we welcome Japanese prestigious designers to give design presentations and enhance cross-strait cultural exchanges between Taiwan and China.

Cultural Connotations
Department School of Commercial Design
the curricula emphasize integrating the ideas of design concerning marketing in a global contextualization and computer skills. Students are required to be equipped with the professional ability to meet the need of the job market. Courses, such as characteristic design, layout design, packaging design, multimedia operation, spatial presentation design, etc., are available for students to take and specialize in.

Dep. of Commercial Design
Formative arts and visual communication are combined as a foundation and fused with the concept of marketing to cultivate students ability to integrate creative design and commercial sales.

Here is where we live
It's a rapidly developing city. Small enterprises are the mainstream economy. Besides being a bustling business center, it also a city of culture: National Natural Science Museum, Art Museum, Culture Center, libraries, stadiums, colleges, and fully equipped cultural and educational facilities provide an environment that cultivates our faculty and students in technology, humanities, and art. Once the Asia-Pacific Hub of Operation is established, Taiwan will become an important business hub in Asia. In order to upgrade the environment, quality and competitiveness of enterprises, it is necessary to have enough professionals in business, finance, management, applied linguistics and designs to meet the demand of globalization and liberalization. Our graduates definitely will have great opportunity to perform in the job market.

International exchange
International Exchange Design Forum, International Green Packing Conference, Greater Chinese area Design Seminar, Japanese Master Designer Speech

2009 Timesawards for best schools
2007 4A Yahoo!.Gold......(more)