設計成果

設計成果


療癒系插畫的需求層次研究與創作

刊登日期:2020-02-16

論文名稱 療癒系插畫的需求層次研究與創作
論文名稱(英文) The Creative Study of Healing Illustration of Needs-hierarchy
研究者(中文) 丁育萱
研究者(英文) Yu-Shuan Ting
學 號
學位類別 碩士
出版年 2016
論文頁數 86
學校名稱 國立臺中科技大學
系院名稱
系所名稱 商業設計系碩士班
指導教授 邱順應
中文關鍵字 療癒系、需求層次、療癒系插畫、仿擬
英文關鍵字 Healing、Hierarchy of Needs、Healing Illustration、Parody
論文使用權限
中文摘要

2014年經勞保局認定為國內首例發生「通訊軟體過勞死」案例,美國《今日心理學期刊》也指出「壓力荷爾蒙是社會的頭號敵人」,不但使得生活忙碌緊張,嚴重的情況更危害身心健康,導致精神疾病形成社會問題,這樣的壓力我們不得不重視。也因此辦公室小物吹起角色萌商機,許多生活家居用品也刮起療癒風,更有許多插畫家創作出療癒相關主題的繪畫,如馬克、爽爽貓、A-fu的插畫等。
本研究主題療癒系插畫,提供舒壓的一種藝術療癒,以馬斯洛的心理需求層次,生理需求、安全需求、愛與歸屬感、受人尊重、自我實現等五個心理需求為基準,延伸整理出內在需求的身心靈三大面向,作為療癒滿足的精神層面。創作主題以「小夫妻的藝術與生活」為主題,融入仿擬藝術家名畫的表現手法,發展出一系列滿足身心靈需求的療癒系插畫。
由本研究創作「微甜時光」展覽結果顯示,主要參觀對象能藉由觀賞插畫作品感受到不同的療癒程度,如壓力的舒緩、正面心情的轉換,而產生愉快的能量。達到馬斯洛心理需求層次中,愛與歸屬需求層次的滿足,以及身心面向的療癒。並表示喜歡名畫仿擬創作手法的視覺融入。希望能將本研究創作療癒系插畫的正向價值,發揮於社會上解除人們內心的壓力特別是上班族,幫助慰藉受創心靈,並提供作為後續研究之參考依據。

英文摘要

In 2014, the case of “Overwork Death of Communications Software” was identified as the first occurrence case by Bureau of Labor Insurance of Ministry of Labor. In United States, it was also pointed out by the “Psychology Today Journal” that “The social stress hormones are the number one enemy”. It not only makes life hectic nervous, but also, in more serious condition, harm physical and mental health, leading to mental illness, and form the social problems. Such pressure should be paid attention.Therefore, the role was played by small office goods and the business opportunities were generated. The healing trend was also brought up through many household goods of life. Furthermore, many paintings related to healing topics were created by many illustrators, such as Mark, CoolCoolCat, A-fu and so forth.
The healing illustration, topic of present study, provides an art healing method of stress relief by taking Maslow’s hierarchy of needs as the benchmark (including five psychological needs: physiological needs, safety needs, love/belonging, esteem, self-actualisation). Then they were extended and sorted out three main dimensions of internal needs (body, mind and soul) to act as the spiritual levels of heal satisfaction.The subject “Art and Life of Young Couple” were taken as our creative topic, and the expression technique of imitating the artists’ paintings were integrated into our work to develop a series of healing illustrations that can meet the requirements of body, mind and soul.
The exhibition for the work “Slightly Sweet Time” of this study end up showing that, by viewing illustration works, main target audience can feel different healing degrees such as relieving stress, transforming to positive thinking, and thus generate happy energy. Therefore, they can reach the level called love and belonging needs, and be healed physically and psychologically. The audience also mentioned that they like the visuality put in the simulation creation method for famous paintings. It is hoped that the positive value of the healing illustration in this study can be used in the society as a stress reliever for people, especially salarymen, helping comfort the traumatized, and be provided as a reference for following studies.

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原文下載 https://hdl.handle.net/11296/k53nhs
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